Industry News

7th Dec 2020

Merlin Entertainments launches new Gold & Platinum Annual Passes

By |2021-01-30T00:41:03+00:007th December 2020|Industry News|

Merlin Entertainments have today launched two brand new Annual Passes with the introduction of the Merlin Gold Pass and Merlin Platinum Pass. These new products are being introduced after it was revealed on 23rd November that the Standard and Premium passes would not be returning to sale, following the suspension [...]

25th Apr 2020

Merlin Entertainments reveals financial impact of COVID-19

By |2021-02-07T14:16:01+00:0025th April 2020|Alton Towers Resort, Industry News|

Against the backdrop of the ongoing COVID-19 pandemic, Merlin Entertainments has published its 2019 Annual Report and Accounts, along with additional information which provides an insight into the effect on its business of the ongoing economic disruption of the global outbreak and how it has responded to the challenges posed. [...]

28th Jun 2019

Merlin Entertainments to be bought by investment group

By |2021-02-07T14:23:25+00:0028th June 2019|Alton Towers Resort, Industry News|

Merlin Entertainments, the company which owns Alton Towers Resort and Thorpe Park Resort, have today announced that they have agreed the terms of a £4.8bn offer for the company from a group of investors, including KIRKBI Invest who own the LEGO Group. In the deal announced this morning, KIRKBI have [...]

17th Oct 2018

Screamfest Burton Unleashes Nightmares this Halloween

By |2021-02-07T14:35:50+00:0017th October 2018|Industry News|

Nightmares are brought to life as Screamfest returns with a brand new maze and a range of great Halloween attractions and entertainment for 2018. Based at the National Forest Adventure Farm in Burton-on-Trent and located 20 miles from Alton Towers Resort. TowersTimes were invited to the preview night to be [...]

28th Nov 2017

Merlin confirm Changes to Standard and Premium Annual Passes

By |2021-02-07T15:10:12+00:0028th November 2017|Industry News|

Merlin Annual Pass have today confirmed the full changes to their Annual Pass packages for new Standard and Premium Passes for 2017/18. One of the largest changes being made is the introduction of additional restrictions to the validity of the Standard Annual Pass. Passes purchased from 28th November onwards will [...]

24th Feb 2014

Shrek Experience to Land in London

By |2017-02-26T15:47:56+00:0024th February 2014|Industry News|

Merlin Entertainments and the animation company, DreamWorks, today announced a multi-million pound collaboration to create a completely new and uniquely themed attraction in the heart of London, based on the beloved story of Shrek and friends. The attraction, based in County Hall, will immerse its visitors in an interactive journey [...]

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